Jessica Lighthill
Racing Official at Los Alamitos Race Course
- Role
- Director of Marketing at E-Ponies.Com
- Location
- Palm Springs, CA, US
- LinkedIn followers
- 500 followers
About Jessica Lighthill
Bachelor of Science in Racetrack Management, The University of Arizona, 2016.15 years of experience in multiple facets of the equine industry, 10 of those being in the racing industry. Specific experience includes yearling preparation, bloodstock agent, farm management, racehorse training and conditioning, racing official, and social media and marketing, Committed to the racetrack industry, demonstrated by community outreach and research, as well as being especially focused on animal and human welfare and safety through increased integrity and reform.
Experience
Director of Marketing
May 2014 — Present
Manage all aspects of social media, increased consumer awareness and retention, expand customer base, and provide owner with data and feedback to further the company’s success. Focus on product positioning and pricing, monitor competitor products, sales, and marketing activities. Represent the company as a brand ambassador, traveling to OTB’s and racetracks promoting E-PONIES.
Education
California Polytechnic State University-San Luis Obispo
Pre-Veterinary Studies
2001 — 2005
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