Jessica J.
Digital Media Intern @Make-A-Wish Georgia
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WORK HISTORY
Digital Media Intern @Make-A-Wish Georgia
Atlanta, GA, US
Developed and scheduled content across multiple social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok) to promote campaigns and wish storiesCreated engaging graphics, videos, and digital assets for events and marketing initiativesEstablished media standards and guidelines for cross-promotion and sponsored highlights to ensure brand consistencyCollaborated with development teams to coordinate sponsored content and promotional effortsSupported website content updates and blog writingMonitored social media metrics, conducted ROI analysis, and provided insights to improve audience engagement and campaign effectivenessAssisted in coordinating virtual events, digital campaigns, and email marketingCollaborated with the communications team on creative digital storytelling strategiesAssisted with photography and video editing projectsResearched digital trends and best practices to enhance nonprofit outreach
EDUCATION
University of Louisville
Bachelor of Arts - BA, Digital Communication and Media/Multimedia
Texas A&M University
Nutrition Sciences
Wake Forest Biomedical Graduate Programs
Master of Arts - MA, Communication and Media Studies
ABOUT JESSICA J.
I am currently looking to explore opportunities to pursue an MBA or a PhD, combining advanced education with my professional experience to drive innovative solutions in communications, marketing, and social impact. I am passionate about leveraging communications and digital strategy to create meaningful impact.Throughout my career, I have successfully developed campaigns that amplified mission-driven organizations, strengthened donor and community connections, and enhanced public awareness. I also bring a growing focus on research and scholarship in communications, bridging theory and practice to understand how digital media shapes engagement and influence.I am a Digital Communications & Marketing Strategist, Researcher, and Storyteller with years of experience leading strategic marketing, digital engagement, and brand storytelling initiatives in nonprofit and corporate settings. My expertise spans content strategy, social media, analytics, and community engagement, with a strong track record of translating complex ideas into clear, compelling narratives that inspire action.
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