Jessica Easter
VP, Games Experiences & Engagement @LA28 Olympic & Paralympic Games
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WORK HISTORY
VP, Games Experiences & Engagement @LA28 Olympic & Paralympic Games
Los Angeles, CA, US
Leading a team that will bring the Olympic and Paralympic Games to life far beyond the field of play. From the Torch Relay to Live Sites and large-scale fan activations, we will shape how millions engage with the Games.
EDUCATION
University of Southern California
Bachelor of Arts (BA), Communication, General
University of San Francisco
Master's degree, Sport Management
SKILLS
ABOUT JESSICA EASTER
I am a global marketing leader who strengthens brands and drives business growth by creating innovative, high‑impact marketing initiatives that deepen consumer engagement and deliver memorable real‑world experiences. A passionate team and people leader, I strive to ignite possibility among my colleagues worldwide - inspiring them to contribute their best work. As a lifelong athlete, I work with an unbending belief in the power of team and a fierce commitment to bringing out the best in each player. I am most excited when I can create something from nothing, in which I can combine strategy, creativity, and leadership to pioneer something that would otherwise not have existed.Specialties: integrated brand strategy, community marketing, experiential marketing, sports marketing, project management, event planning, creative thinking, collaboration, leadership development, and business process optimization Strengths: Communication, Maximizer, Connector, Strategic, Achiever
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