Jessica Allen
Trust & Safety Product Communications Manager @TikTok
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WORK HISTORY
Trust & Safety Product Communications Manager @TikTok
Los Angeles, CA, US
EDUCATION
California State University-Chico
Bachelor of Arts (B.A.), Communications/Graphic Design
SKILLS
ABOUT JESSICA ALLEN
Seasoned communications/public relations professional, with a passion and focus in lifestyle product consumer brands. Strengths include strategy guidance, brand-building, client and media/influencer relations, garnering top-tier national press placements, harnessing influencer, VIP and stylist relationships, crafting strategic and thorough PR/marketing plans and budgets for clients and stakeholders, overseeing agency partners on a global scale, and creating cultivating pitch angles + executing thoughtful storytelling tactics for brands. Exudes strong leadership skills and an overall results-driven attitude. Has spearheaded numerous brand PR/comms strategies, and has a passion for executing successful launch events - executing all facets of each event, including pre-event planning, coordination of all marketing needs/ideas, securing top media/influencers and industry contacts and vendors to attend/activate, in addition to executing post-event outreach, pitching and delivering comprehensive coverage recaps - inclusive of reaching each initiative\'s ROI/KPIs. Client roster and experience is extensive which includes handling top-tier brands such as:Tech Brands-Swimply (Airbnb for pools)-Snapchat-Serato Pyro iOS Music App-Peepers Blue Light Eyewear-The Glam AppLifestyle Brands-BURST Toothbrush / Oralcare-The Beverly Center Shopping Destination -Life is Beautiful Music & Arts Festival -Fiji Water-Naked Princess (CEO, Beauty / Fashion & Flagship Store)-Makeup Mandy (CEO, Lash Boutique & Product Line)Fashion Brands-Jockey Activewear-Colombia Sportswear -The Walking Company-JustFab-ShoeDazzle-St. John -Cabi-IFGfit Tech Apparel -Mazu Swim -COUP Jewelry Beauty Brands-MAC Cosmetics-Smashbox Cosmetics-Lime Crime-ILIA Clean Beauty-Lily Aldridge Parfums-The Honest Company-Kitsch Hair & Accessories -Sophia Bush’s “i smell great” beauty line-Collective Laboratories Kids Brands-Munchkin Inc. Baby Products-Robeez Baby Shoes-Rosie Pope Maternity
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