Jesse Gouldsbury
- Role
- Associate Creative Director Head of Production at Crunchyroll
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Associate Creative Director Head of Production
Nov 2018 — Present
Manages in-house production team along with contractors for writing,editing, animation, and motion graphics-Design production pipeline and budget-Make creative briefs/pitch decks per project to be presented to both internal teams and external partners-Create regular reports on performance and status of each project-Brainstorm and launch new projects including many firsts for the company like behind the scenes documentaries in Japan, oral history podcast, and hosted video essays-Develop new shows and content by analyzing data and user insight metrics-Program and design YouTube channel content strategy-Strengthen external content partner relationships by creating original documentaries that allows our audience to get to know the more human side of anime-Rebuilt Crunchyroll\'s YouTube Channel to quadrupled channels average watch time, and increased views by over 500%. It is now the healthiest it has been in its 13 year life-Work with both legal and Brand Management for approvals and clearance for assets to ensure brand goals are aligned.
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