Jesse Catania

About Jesse Catania

I’m a multi-unit retail operations leader with 25+ years of experience running regional/director portfolios across specialty retail and franchise environments. I’ve led 50–150+ locations at a time, managed $20M–$80M+ in annual revenue, and built field leadership teams that deliver consistent results.My background spans corporate-owned and franchise models, with deep experience in P&L ownership, labor optimization, sales growth, and customer experience execution. I’m known for bringing clarity to complex operations—establishing strong performance rhythms, developing leaders at every level, and translating strategy into disciplined, on-the-floor execution.Over the course of my career, I’ve:• Improved same-store sales and profitability• Built and scaled district and regional leadership teams• Reduced labor and operating costs without sacrificing experience• Turned underperforming regions into top-tier performers• Led organizations through growth, transition, and changeI lead with accountability and humanity. I believe strong results come from clear expectations, well-supported leaders, and teams that understand the “why” behind the work.

Experience

1. Director - Refranchising Operations

   The Joint Chiropractic

   Mar 2025 — Present · US

   Mar 2025 – Present | National Scope | 900+ Unit Franchise SystemLed strategic refranchising of 130+ corporate clinics across AZ, NM, CA, Kansas City and the East Coast delivering 100% on-time ownership transitions.Built repeatable playbooks that accelerated project execution by 30%, improving transparency and scalability.Orchestrated cross-functional teams across Legal, Real Estate, IT, Finance, HR, and Field Ops to ensure seamless operations.Mentored and developed multi-department teams, cultivating accountability and operational excellence.

Education

• Golden West College

  Architecture

  1999 — 2000