Jess Almodovar

About Jess Almodovar

Award-winning Content Marketing Leader with 15+ years of experience driving B2B and B2C…

Experience

1. Sr Content Marketing Manager

   ChenMed

   Oct 2022 — Present

   Expanded content channels to support ChenMed\'s diverse audiences, managing 3 blogs for corporate physicians, patients, and the careers site with a 42% increase in page views year-over-year. • Devised a comprehensive branding strategy for thought leadership, utilizing a multi-dimensional approach with long-form written content, videos, and social media to establish a recognizable brand presence. • Create content that boosts brand recognition and education, ranging from long-form and short-form pieces such as blog articles, white papers, infographics, video scripts, newsletters, and social media. Lead generating content downloads soared by 39% year-over-year. • Formulate a messaging strategy tailored to physician leadership, physician and patient recruitment, and resident learning personas. • Implement effective segmentation and lead nurturing tactics to deliver targeted content to each audience, addressing specific topics, problems, concerns, and solutions that are most relevant to their needs. • Develop data-driven quarterly insights and improvement plans to consistently enhance content quality and drive better results.

Skills

• Social Media
• Avid Media Composer
• Marketing
• Portrait Photography
• Public Relations
• Social Media Marketing
• Final Draft
• Avid
• Creative Writing
• Digital Strategy
• Video Editing
• Digital Photography
• Online Marketing
• Advertising
• Editing
• Video Production
• Film Production
• Storytelling
• Digital Media
• Event Planning
• Lightroom
• Management
• Marketing Strategy
• Online Advertising
• Video
• Event Photography
• Writing
• Final Cut Pro
• Television
• Microsoft Office
• Customer Service
• Photoshop
• Post Production
• Producing
• Final Cut Studio
• Digital Marketing
• Film