Jerry Wilkinson
Category Insights @Molson Coors Beverage Company
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WORK HISTORY
Category Insights @Molson Coors Beverage Company
ABOUT JERRY WILKINSON
SALES/ MARKETING EXECUTIVE Over 25 years experience in the consumer products and retail industry in a variety of companies from Fortune 20 environments to start up companies. Diverse roles include sales management, technology management, analytical tool development, strategic business development, business and marketing plan creation and implementation. Consistently developed distributor promotions and consumer focused shopping solutions while delivering new, emerging concepts that evolved into the current industry standards of Category Management and Retail 2.0. Specialties:* Strategic Planning and Leadership * Marketplace Positioning and Differentiation * Analytical and Interpretive Thinking * Personnel Management and Development * Project Management * Revenue Growth Strategies * Capital Planning Software Skills include * Space Management Software to include (IRI Apollo, Nielsen SpaceMan and Intactix)* MS Office including Access * Nielsen Nitro and Answers * IRI Unify * Spectra Enlighten * Visual Basic * Adobe Suite
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