Jeremy Davids

About Jeremy Davids

Jeremy Davids is an entrepreneurial executive with brand marketing, advertising, and general management experience with a variety of companies across several B2B and consumer industries. He is known for applying behavioral insight, creativity, and common sense towards motivating teams and solving business challenges. Jeremy currently leads teams working with Visa’s largest issuing partners to set business direction and marketing strategy. In his roles at Visa he has been responsible for driving a variety of large-scale strategic initiatives that have been key to increasing sales volume growth for Visa’s clients including the development of Chase’s flagship Freedom Card product brand platform; development of a strategic framework that expanded awareness and usage of Chase’s Visa Signature affluent products; and developing a comprehensive product launch initiative that resulted in a newly branded credit card portfolio for BB & T.Prior to joining Visa Jeremy held roles at prominent advertising agencies and marketing firms including Deutsch, Digitas, The Martin Agency, and McCann Erickson Worldgroup managing a wide range of marketing/advertising initiatives including Bank of America’s long running “Higher Standards” campaign platform; direct marketing strategy for American Express card products; promotional marketing for Best Western hotels; and the development of award-winning advertising campaigns for the Charlotte Hornets of the NBA. Jeremy currently resides in Charlotte, North Carolina with his three children and is active in the community as a youth sports coach and performing musician. Specialties: Brand Strategy Development, Staff Development, Value Proposition Development, Social Media Strategy/Execution, Market Research/Concept Testing, Customer Acquisition, Competitive/Situational Analysis, Lifecycle Management, Offline/Online Direct Marketing

Experience

1. Senior Executive, Debit Card, Marketing and Sponsorships

   Visa

   May 2015 — Present · Charlotte, NC, US

   Management oversight of Bank of America\'s Debit Card business and Visa-led Marketing / Sponsorships. Responsible for leading a matrixed cross-functional team delivering support to the bank.

Education

• Florida State University

  Marketing Management

• West Chester University of Pennsylvania

  B.S.E.D., Social Studies

• Duke University - The Fuqua School of Business

  Executive Education - Business Management Program

  2018

Skills

• Strategy Development
• Strategy
• Strategic Consulting
• Management
• Partnership Marketing
• Integrated Marketing
• Leadership
• Marketing Strategy
• Customer Loyalty
• Brand Development
• Segmentation
• Thought Leadership
• Multi-Channel Marketing
• Product Life Cycle Management
• Marketing Research
• Social Media Marketing
• Market Planning
• Financial Services
• Analytics
• Product Development
• Marketing
• Forecasting
• Collaborative Problem Solving
• Product Marketing
• Marketing Communications
• Consumer Insights
• Customer Acquisition
• Strategic Planning
• Strategic Partnerships
• Marketing Management
• Loyalty Marketing
• Direct Marketing
• Value Proposition Development
• Product Management
• Customer Insight
• Program Management
• Advertising