Jeremy S.

About Jeremy S.

Human insights Swiss Army knife. MBA specializing in Marketing Insights and Analytics coupled with consumer and shopper, B2B and B2C insights experience, sales data analysis and reporting, outbound marketing operations, sales operations, and people leadership experience in Market Research and Sales Management means not only having the ability to identify and quantify insights, but also understand how data and insights travels through an organization, translate those insights into a strategic plan of action, motivate others to take that action, analyze the results for effectiveness, and build relationships and partnerships to sustain that success. On many occasions have presented insights and recommendations that have changed the paradigm of the company and how it does business. Outstanding presenter and excellent story-teller, able to translate data so that it is easy to understand and easy to determine what action needs to be taken. Experienced leading cross-functional teams and direct-report teams, able to work through other people and inspire and motivate people to complete challenging projects and rise to the next level. Best of all, a people-developer who has helped develop many direct reports into promotions and has built engaged, cohesive, highly-productive teams who put the team ahead of themselves.

Experience

1. Shopper Insights Manager

   Litehouse Inc.

   Jan 2024 — Present

   Leveraging shopper (Numerator), category (Circana), and consumer data to tell data-driven stories to inform key decision-making by marketing and sales* Developed frameworks for evaluating brand and retailer health as well as analyzing the success of recent category launches by leveraging shopper and category data* Uncovered potential $150M opportunity by performing a deep dive into a secondary product usage* Synthesized disparate data sources in Tableau to visualize how a restaurant brand product is performing relative to locations of their stores

Education

• University of Wisconsin-Whitewater

  Bachelor’s Degree, Marketing

• University of Wisconsin-Madison

  Master of Business Administration (M.B.A.), Marketing Research

  2013 — 2015