Jeremy Nolin
Sr Marketing Manager specializing in Email, Retention, Acquisition, SMS, and Lifecycle marketing.
- Role
- Sr Crm Program Manager at Rugs USA
- Location
- Wallingford, CT, US
- LinkedIn followers
- 500 followers
About Jeremy Nolin
A Marketing manager with extensive knowledge in all forms of graphic/web programs and…
Experience
Sr Crm Program Manager
Aug 2022 — Present · Pittsfield, MA, US
Monitoring all email campaigns, SMS, automation flows, and customer journeys for the house of brands (Rugs USA, Annie Selke, and Annie Selke Wholesale) including DTC and B2B for opportunities to increase revenue. Managed analytics for all email/SMS channels and making strategic plans for channel improvements. This lead to reducing redundant work flows saving the team up to 1-2 hours daily. Using customer collected data to personalize the customer experience generating revenue for DTC and B2B. Optimized sending process through cleaning and segmentation reducing send volume by 66% with 30%+ increase to sales.
Education
Southern Connecticut State University
Bachelor's degree, Graphic Communications
2000 — 2005
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