Jeremy Mueller

About Jeremy Mueller

With over 20 years of sales management experience in the music products industry and retail, I’ve built my career around one core belief: great businesses are built by empowering people. I specialize in developing high-performing teams by creating positive, growth-oriented environments where individuals feel supported, challenged, and inspired to thrive. My true passion is music education and supporting the next generation of musicians, educators, and creators. Whether through institutional partnerships, community engagement, or internal team development, I’m driven by the opportunity to make lasting impact on the future of music.

Experience

1. Vice President

   Sweetwater

   Jun 2022 — Present · Fort Wayne, IN, US

   As Vice President of Institutional Sales, Rentals & Lessons, I lead the national strategy and execution for all institutional-facing revenue channels, overseeing sales, operations, and support across a diverse portfolio of markets and customer segments. My scope includes K–12 and higher education, House of Worship (HOW), bids and contract sales, government, and non-profit 501(c)(3) organizations, with full P&L responsibility for key institutional growth verticals.I am fully accountable for band and orchestra rental sales and operations—both nationally and on-site—driving scalable growth, operational excellence, and customer experience across the entire lifecycle. This role integrates strategy, commercial execution, and organizational leadership to accelerate growth across institutional channels while building high-performing teams and sustainable systems.Key Responsibilities & Focus Areas:Executive leadership of all institutional sales and support functionsStrategic growth of K–12, higher education, and House of Worship (HOW) marketsOversight of bids, contracts, government, and 501(c)(3) non-profit salesFull responsibility for national band & orchestra rental operations and revenueDevelopment and execution of local and national lesson strategyCross-functional leadership spanning sales, operations, support, and partnershipsMarket expansion, channel development, and enterprise account growthScalable systems, process optimization, and performance managementTalent development and organizational leadership

Education

• Westminster Choir College

  BM Bachelor of Music, Music Education with voice concentration Minor in piano

  1999 — 2002

Skills

• Music Theory
• Orchestral Music
• Music
• Composition
• Teaching
• Merchandising
• Piano Playing
• Management
• Retail
• Music Industry
• Sales Management
• Leadership
• Curriculum Development
• Event Planning
• Singing
• Training
• Music Education
• Team Leadership
• Customer Service
• Sales