Jennifer Rouse
VP, Customer Success | Driving Revenue Efficiency Through Data Activation | Salesforce + Accenture Alum | Change Enablement & GTM Transformation
- Role
- VP, Customer Success at Modigie, Inc
- Location
- Morristown, NJ, US
- LinkedIn followers
- 500 followers
About Jennifer Rouse
I’m a Customer Success and Change Management leader who bridges the precision of Fortune 500 operations with the agility of high-growth SaaS. My career has spanned every stage of the customer journey. from field sales and consulting to enterprise adoption and post-sale expansion. giving me a rare end-to-end view of what drives performance, retention, and trust.At Modigie, Salesforce, and Accenture, I’ve led teams and customers through complex transitions, whether adopting new technology, aligning data strategy, or operationalizing outcomes across Revenue and Customer Success functions. My focus has always been on connecting data quality, process discipline, and behavioral adoption to measurable business impact.I bring a customer success lens to every engagement, helping clients verify, reconcile, and optimize their contact-level data to drive revenue growth. By aligning data with go-to-market strategies, I ensure our customers can confidently target the right people, improve outreach efficiency, and unlock opportunities for retention and expansion.Focus areas:*GTM System Alignment *Operational Scalability *Customer Health Analytics*AI-Ready Data Architecture *Leadership EnablementI believe the next era of Customer Success will be defined by leaders who connect data integrity, process discipline, and operational enablement into one unified growth motion.
Experience
VP, Customer Success
Mar 2024 — Present
Leading Customer Success for a high-growth data activation platform focused on optimizing GTM performance through verified, contact-level data.Designed and implemented Modigie’s enterprise-grade Customer Success framework to align data validation outcomes with revenue goals.Drove measurable lift in customer ROI through structured onboarding, data utilization analytics, and behavior-based success plans.Partnered cross-functionally with Product, Engineering, and Revenue to translate customer usage insights into product roadmap priorities.Developed executive reporting models that tied enrichment performance directly to connection rates, pipeline efficiency, and CAC reduction.Outcome: Established Customer Success as a measurable revenue lever, shifting the conversation from “data vendor” to strategic data activation partner.
Education
Stephen F. Austin State University
BA, Speech Communication
Skills
- Publishing
- Teaching English as a Second Language
- Music Criticism
- Reviews
- Transcription Services
- Copy Editing
- Esl
- Academic Tutoring
- Promotional Copy
- Localization
- Online Journalism
- Creative Writing
- Business English
- Blogging
- Freelance Writing
- Press Releases
- Voice Over
- Voice Acting
- Copywriting
- Linguistics
- Speech Writing
- Public Speaking
- Editing
- Academic Writing
- Proofreading
- Transcription
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