Jennifer Reeves

About Jennifer Reeves

Scrappy, driven and dedicated with a global perspective on customer recruitment & retention. I carefully navigate multiple viewpoints to create unity, spark growth share stories and streamline productivity. B2C experience, I enjoy solving problems, storytelling and tracking measurable results(KPIs). Enhancing the customer/ user experience (UX) and relaying compelling or relatable stories in meaningful ways brings me JOY!Fluent in: PR, media relations, traditional & online marketing, collateral development, traditional & online advertisingLeads demand generating campaigns (Demand Gen) for high profile nonprofits and arts organizations as well as large scale events, festivals and celebrity speaking engagements.15+ years experience in: • communications plan development & strategic counsel • media relations outreach & C-suite media training• community-based partner relationship building• website & social media analysis• virtual or in-person event /project management• targeted email, online marketing, and advertising campaigns

Experience

1. Communications Marketing Manager

   Microsoft

   Mar 2020 — Present · Bellevue, WA, US

   GDC C+E. Content & Integrated Marketing for ISV Recruitment to the Global MarketplaceWindows + Devices. Internal communications, product launch, newsletter, sharepoint, scriptwriting for video presentations with SLTs Panos Panay and others.Internal communications and awareness for global launch of new Microsoft Viva software product. Includes storytelling and interviewing with early adopters as they share their experiences with Microsoft Viva. Tight relatable stories got shared company-wide through internal communications channelsCustomer Experience & Success (CE & S)- Culture Team. Crafted thematically linked virtual event scripts for the team\'s Diverse & Inclusive workplace initiative. Developed higher-level strategic through-lines linking D&I programming with the newer (expanded) CE & S Employee Wellness (Thrive App) and Career Development programs. Skilled at interpreting nuanced ROB sensitivities amongst SLTs. Navigated diverse MS team structures. Works well with tight deadlines. Empathic and detail oriented. Proficient in MS Comms tools (Yammer, Sharepoint, Newsletters) Skilled at Powerpoint, talking point docs and workback plans to facilitate SLTs with their ROB and workflow priorities.

Education

• University of Wisconsin-Madison

  Bachelor of Arts (B.A.), Spanish & Art History

  1989 — 1992

• Staples High School - Westport CT

  High School Diploma

  1985 — 1989

Skills

• Performing Arts
• Film
• Dance
• Press Releases
• Music
• Musical Theatre
• Theatre
• Blogging
• Event Management
• Advertising
• Social Media
• Public Relations
• Event Planning
• Drama
• Social Media Marketing
• Online Advertising
• Publicity
• Entertainment
• Festivals