Jenny Kim

Jenny Kim

Role
Associate Marketing Manager of Brand Experiences & Strategic Partnerships at Walmart
Location
New York, NY, US
LinkedIn followers
500 followers

About Jenny Kim

Email: j••••••••@gmail.com

Experience

  1. Associate Marketing Manager of Brand Experiences & Strategic Partnerships

    Walmart

    Aug 2021 — Present

    Program managed and executed 100+ shoppable livestream activations on Walmart Live. Increased positive brand sentiment 70%, improved engagement 57%, and increased viewership rating 65% in 12 months ∙ Main POC for brand vendors and agencies; managing onboarding, holding accountability for on-time deliverables, and troubleshooting any key blockers ∙ Drove the initial pitch of Walmart Land on Roblox, which resulted in one of Walmart’s largest brand launches to date with 9m total visits and 57k converted users ∙ Developed a weekly corporate newsletter of relevant emerging technologies and industry trends - such as metaverse - to inform Marketing and Brand executives

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Jenny Kim — Associate Marketing Manager of Brand Experiences & Strategic Partnerships at Walmart in New York, NY, US | Unifers