Jenny Force

About Jenny Force

I’m a B2B marketing leader passionate about building brands, driving demand, and turning marketing into a true growth engine.With 20+ years across brand, demand generation, and marketing operations, I’ve helped global teams transform how marketing shows up - rearchitecting inbound strategies, building full-funnel reporting that ties marketing to revenue, and leading global rebrands. At Meltwater, I head Global Demand Generation, where I focus on scalable campaigns, efficient pipeline growth, and measurable MROI across regions.Along the way, I’ve partnered closely with Sales to drive pipeline and revenue, overseen website launches and brand refreshes, and scaled flagship events. One of my proudest moments has been shaping the Meltwater Summit event series, where I’ve had the privilege of interviewing speakers like Reese Witherspoon and Bethenny Frankel live on stage.I’m energized by what’s next in marketing and always open to connecting with fellow leaders who are redefining how marketing drives growth.

Experience

1. VP Global Marketing

   Meltwater

   Jan 2026 — Present

Education

• University of Rhode Island

  Bachelor of Science, Dietetics, Minor Business Administration

Skills

• Saas
• Event Management
• Online Marketing
• Start-Ups
• Marketing
• Email Marketing
• Account Management
• Cross-Functional Team Leadership
• Lead Generation
• Web Analytics
• Sem
• Event Planning
• Integrated Marketing
• Online Advertising
• Content Management
• Software as a Service (Saas)
• Business Development
• Digital Marketing
• Advertising
• Product Marketing
• Enterprise Software
• Marketing Communications
• Salesforce.com