Jenny Beier-Faustmann

Head of Transformation @Specialized Bicycle Components

Berlin, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2025 — Present

Head of Transformation @Specialized Bicycle Components

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As Global Head of Transformation, I lead the organisational evolution of Specialized, enabling teams across markets and functions to work more effectively, collaboratively, and sustainably. My focus is on simplifying structures, breaking down silos, and building a more efficient organisation.Key achievements & responsibilities- Driving global transformation initiatives that strengthen alignment, operational efficiency, and cross‑functional collaboration- Partnering with senior leaders to redesign ways of working, improve decision‑making speed, and enhance organisational clarity- Leading cultural transformation efforts that support engagement, empowerment, and continuous improvement- Ensuring teams have the tools, processes, and support needed to navigate change with confidence and purposeThis role builds on my commercial leadership experience and deep understanding of the sports and bicycle industry, enabling me to bridge strategy, people, and execution at a global scale.

EDUCATION

2002 — 2003

Institute of Technology, Sligo

National Diploma, International Business

1999 — 2004

University of Applied Sciences at Zwickau

Dipl.-Wirtschaftsromanistin (FH), Languages and Business Administration

2006 — 2008

Universität für Weiterbildung Krems

MBA, General Management MBA

2001 — 2002

Université Savoie Mont Blanc

International Business

2009 — 2009

National Accreditation Authority for Translators and Interpreters Australia (NAATI)

NAATI Accredited Professional Translator English > German, Translation

SKILLS

Marketing ResearchSports MarketingManagement ConsultingSports BusinessBusiness PlanningDigital StrategyCustomer InsightSponsorship MarketingNew Business DevelopmentMarket AnalysisIntegrated MarketingConsumer InsightsCrmSponsorshipCustomer ServiceBrand DevelopmentAccount ManagementStrategySportsMarket ResearchBusiness StrategyBrand ArchitectureMembership MarketingBrand ManagementMarketing StrategyManagementProject ManagementTeam ManagementMarketingBusiness AnalysisCustomer RelationsStrategy Development

ABOUT JENNY BEIER-FAUSTMANN

I am an experienced commercial and transformation leader in the sports and bicycle industries, passionate about turning strategy into action, leading meaningful change, and building high-performing, people‑centred cultures.In my current role as Global Head of Transformation, I focus on enabling our organisation — and our people — to work more effectively and efficiently. I break down silos, simplify ways of working, and help teams become faster, flatter, and more connected across global markets and functions.Throughout my career, I’ve delivered market and brand growth, identified new commercial opportunities, and outpaced industry trends. I’m known for being an empathetic, calm and grounded leader who can guide teams through complex change while keeping people engaged, informed, and empowered.I believe deeply in using business as a force for good and proudly live our mission of “Pedaling The Planet Forward.” My work is driven by a commitment to sustainability, purpose-led leadership, and creating environments where people and ideas can thrive.

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Jenny Beier-Faustmann — Head of Transformation at Specialized Bicycle Components in Berlin, DE | Unifers