Jennifer Slaughter
Content Strategist | Demand Gen, Messaging & Journey Mapping | AI-Driven | HubSpot Community Champion 🧡 | Communications as the Throughline
- Role
- Customer Engagement Strategist at eXp Realty
- Location
- Carlsbad, CA, US
- LinkedIn followers
- 500 followers
About Jennifer Slaughter
Most founders are sitting on an extra 30-40% in revenue they\'re not making. Why? They…
Experience
Customer Engagement Strategist
Sep 2022 — Present
EXP Realty is a cloud-based real estate brokerage with over agents across the globe. The company offers technology-driven tools, training, enabling remote work and global collaboration. Boosted qualified leads and engagement by 40–50% by optimizing client communication workflows and implementing a CX strategy with HubSpot and KVCore. Executed go-to-market content strategies for 12+ high-value residential transactions ($500K–$15M), enhancing messaging and client engagement. Built a scalable CRM-driven demand gen and retention process, accelerating sales cycles 15% through targeted nurture campaigns. Conducted 5–10 monthly property and market analyses to guide client-facing content and decision-making using CloudCMA and Redfin.
Education
Colorado State University
Bachelor of Science (BS)
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