Jennifer Reider Strategy Leader

About Jennifer Reider Strategy Leader

Throughout my career, I\'ve earned a reputation as an innovative professional who can set…

Experience

1. Marketing Strategy Consultant

   Multiple Companies

   Aug 2016 — Present · Pittsburgh, PA, US

   I currently advise a wide range of clients on strategic business planning and the execution of integrated marketing initiatives that drive business development efforts. I work in partnership with client executive and marketing teams to develop effective strategies for their digital presence and content, product launches, and sales efforts.My accomplishments in this role include:• Spearheading the development of an eCustomer Relationship Marketing (eCRM) model that boosted customer loyalty and retention for multiple companies.• Generating a 28% increase in leads with an integrated campaign strategy to promote the global launch of a medical device equipment company in both OEM and consumer markets.• Creating a new reseller business group for a $150M hosting and eBusiness company.

Education

• Duquesne University

  MBA, Marketing & Management

  1995 — 1997

• Duquesne University

  BS, Biology & Psychology

Skills

• Business Development
• Digital Marketing
• Marketing Automation
• Market Analysis
• Email Marketing
• Product Marketing
• Team Building
• Management
• Strategy
• E-Commerce
• Social Media Marketing
• Online Marketing
• Digital Strategy
• Leadership
• Marketing Strategy Leader
• Business Minded
• Thought Leadership
• Product Development
• Search Engine Optimization (SEO)
• B2b Marketing
• Strategic Partnerships
• Strategic Leadership
• New Business Development
• Sales Management
• Market Development
• Product Management
• Lead Generation
• Project Planning
• Medical Devices
• Marketing
• Cross-Functional Team Leadership
• Analytics
• Marketing Strategy
• Project Management
• Business Strategy
• Competitive Analysis
• Start-Ups
• Market Research
• Customer Relationship Management (Crm)
• Crm