Jennifer McVey

Experience Design Director @ Ford | Strategy | MBA

Role
Experience Design Director at Ford Motor Company
Location
Grand Rapids, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jennifer McVey

Executive leader with 20+ years driving global strategy, innovation, and product development across industries. I unite business fluency with human-centered design to create experiences and brands customers love—delivering measurable growth, high-performing teams, and lasting impact-I’m an executive leader with 20+ years of experience guiding cross-functional teams to design experiences and build brands that customers love. I’ve led global strategy, innovation, and product development across industries—from contract furniture to mobility—translating complexity into meaningful growth for users and businesses alike.My leadership style is collaborative, outcomes-driven, and rooted in human-centered principles. I build high-performing teams where people thrive, ideas are tested, and purpose aligns with measurable results.With a \"T-shaped\" skill set, I bring business fluency to design teams and design thinking to business challenges. I’m especially energized by tackling systemic challenges—like transforming how people work, move, and live—and by launching solutions that start with user insight and end with impact.Skills:Experience Strategy & Service DesignHuman-Centered Design LeadershipBrand & Marketing StrategyInnovation & New Venture DevelopmentStrategic Planning & TransformationCustomer & Employee ExperienceJourney Mapping & Insight SynthesisPortfolio & Product StrategyChannel & Partner StrategyOrganizational Culture & Change Leadership

Experience

  1. Experience Design Director

    Ford Motor Company

    Dec 2022 — Present

    As Director of Experience Design at Ford Motor Company, I lead a multidisciplinary team spanning experience design, industrial design, and research. In this role, I oversee end-to-end experience design — from research, journey mapping, and consumer testing to concept development — translating insights into prototypes that inform program direction. In addition, I lead portfolio-level strategy initiatives that bring global senior leaders into alignment on a cohesive experience design vision, strengthening Ford’s commitment to exceptional customer experiences.

Education

  • University of Michigan - Stephen M. Ross School of Business

    Master of Business Administration - MBA

  • The Ohio State University

    Bachelor of Science - BS, Architecture

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Jennifer McVey — Experience Design Director at Ford Motor Company in Grand Rapids, MI, US | Unifers