Jennifer Koon
Marketing Pro | Trusted Advisor | Content Mktg | PR/Digital/Social | Ask Me About MiLB & Spring Training
- Role
- Principal Consultant at Michael Mackenzie Communications
- Location
- Roswell, GA, US
- LinkedIn followers
- 500 followers
About Jennifer Koon
Marketing Communications Professional with more than 20 years corporate and agency-side…
Experience
Principal Consultant
Michael Mackenzie Communications
Nov 2001 — Present · Roswell, GA, US
As the owner and founder of Michael Mackenzie Communications, I have built a team of professionals that provide marketing and public relations services to small and growing companies that don’t want or don’t need to employ a full time marketing director. We also help support big firms who find themselves overloaded with corporate objectives but lack senior staff to help build the strategies and implement the tactics necessary to reach revenue goals.Our primary focus is technology companies and professional services providers - organizations that because they don\'t make anything you can taste, touch or feel need greater assistance with message development and communicating the value of their brand.Amongst our many deliverables are.• Sound and HONEST Marketing Advice• Consistent Email Marketing and Newsletter Programs• Powerful Press Releases and Byline Article Opportunities• Compelling Case Studies• Wonderful White Papers• Successful Seminars, Webinars and Trade Shows• Great Websites• Better Content for Exising Websites
Education
Southern Methodist University
B.F.A., Advertising
1987 — 1990
Florida State University
M.S., Marketing Communications & Information Technology
1990 — 1991
Skills
- Marketing
- Online Advertising
- Social Media
- Event Planning
- Social Networking
- Copywriting
- Management
- Web Content
- Online Marketing
- Direct Marketing
- SEO
- Marketing Strategy
- Press Releases
- Newsletters
- Email Marketing
- Website Development
- Public Relations
- Media Relations
- B2b Marketing
- Marketing Communications
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