Jennifer Murphy

About Jennifer Murphy

Wife, mother and fifth generation owner of a 140-year-old family business. Current President and CEO at NetPlus Alliance, where our core purpose is to be a trusted partner and catalyst for growth. An industrial and contractor supplies buying group, NetPlus Alliance serves over 400 distributors and 200 manufacturers and wholesalers in the MROP, construction, safety, fastener and welding channels. Proud member of ISA, STAFDA and currently serving on the Greater Lockport Development Corporation Board.

Experience

1. Chief Executive Officer

   Netplus Alliance

   Jan 2021 — Present · Lockport, NY, US

   Oversee operations, negotiations and continued growth of NetPlus Alliance partner manufacturers and distributor members.

Education

• St. Bonaventure University

  Bachelor of Business Administration - BBA, Business, Marketing, Management

  1988 — 1992

• Ealing, Hammersmith & West London College, London, UK

  Business, Marketing, Fine Arts

  1990 — 1990

• University at Buffalo School of Management, The State University of New York

  Center for Entreprenurial Leadership: CORE certificate, Business

  2012 — 2012

Skills

• Program Management
• Leadership
• Product Marketing
• Integrated Marketing
• Event Planning
• Multi-Channel Marketing
• Channel Marketing
• Pricing Strategy
• Marketing Management
• Email Marketing
• Lead Generation
• Marketing
• Business Development
• Promotions
• Pricing
• Online Marketing
• Marketing Strategy
• Business Strategy
• Loyalty Programs
• Market Planning
• Account Management
• Strategic Partnerships
• Direct Mail
• B2b
• New Business Development
• Direct Marketing
• Social Media
• P&L Management
• Business-to-Business (B2b)
• Competitive Analysis
• Creative Direction
• Marketing Communications
• Sales Management
• Product Development
• Analysis
• Creative Development