Jennifer J. Rook

Senior Digital Content Marketing Strategist Lead @Littelfuse

Grand Rapids, MI, US

As a Senior Digital Content Marketing Strategist Lead, I am responsible for developing, organizing and managing website content for Littelfuse.com. I will also partner with cross-functional subject-matter experts and business unit marketers to continuously, develop, improve, and govern our online product and technical information. I work closely with the UX Visual Design team to improve search, navigation, organization of technical information, and product selection, ensuring a high-quality user experience for our customers. Lastly, I manage, promote and coordinate our social media outreach efforts for Littelfuse.

University of Illinois Chicago

BA, Liberal Arts - English Writing

Northwestern University

Master of Science (MS), Communications