Jennifer Hempel
Director of Marketing @Carnegie Hall
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WORK HISTORY
Director of Marketing @Carnegie Hall
To date, responsible for the single ticket promotion of over concerts. Concerts range from classical to world music to jazz to pop. Whether it\'s the Mariinsky Orchestra, Goran Bregovic (a Serbian pop star), or a \'Tribute to Motown\', each niche market is identified and a tailored plan is developed across all platforms.Over the twenty years, Carnegie Hall marketing adapted to match the changing Marketing landscape throughout the years. Carnegie Hall was one of the first nonprofit performing arts venues to advertise on nytimes.com and to explore online marketing as a nonprofit. Today, no stone is left unturned to find that next customer whether it\'s online, direct mail, guerilla marketing, print, or radio. Responsible for the Marketing Concert and Festivals Promotions budget, and instrumental in revenue projections for Carnegie Hall presentations. Earlier responsibilities included the execution of subscription promotion via direct mail and telemarketing.Representative for Carnegie Hall on the New York City Tartan Week Executive Committee.
EDUCATION
Harvard University
Urban Design
University of Waterloo
Certificate, Non-Profit Performing Arts Management
University of Toronto - Victoria University
Bachelor of Arts (B.A.), Urban & Economic Geography
SKILLS
ABOUT JENNIFER HEMPEL
Director of Marketing
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