Jennifer Destefano

About Jennifer Destefano

Creative, results-driven sales and marketing professional with over fifteen years of experience in foodservice sales, B2B account management, and strategic marketing initiatives. I combine big-picture thinking with data-driven strategies to drive growth, foster long-term relationships, and deliver measurable business results.Currently, I manage a portfolio of 45 key accounts across the Southeast Division as an IFS District Sales Representative, generating over $5.7M in net sales in FY24. My expertise spans consultative selling, route optimization, inventory management, and customer experience strategy — consistently exceeding performance targets through a blend of analytical insight and intuitive leadership.My background includes experience in advertising, public relations, marketing consulting, and integrated campaign development — including customer experience programs, social engagement strategies, lead generation, events & trade shows, and business partner development.I thrive in dynamic environments, bring a self-motivated, detail-oriented, and creative mindset, and pride myself on rising to new challenges with strategic thinking, servant leadership, and a passion for building value-driven client partnerships.

Experience

1. District Sales Representative

   Gordon Food Service

   Sep 2017 — Present · Birmingham, AL, US

   Specializes in strategic business growth, including project management, supply chain logistics, revenue management, and systems training/integration. Achieves route optimization, maintaining an active customer base of 35 accounts, contributing to over $6.6 million in net sales for Fiscal Year 2023.Consistently meets performance targets and expands the customer base by leveraging relationships, utilizing consultative selling skills and negotiating win-win outcomes.Manages inventory levels with seasonal demand, recommends forecast adjustments, and serves as an information resource to supply chain and replenishment teams to maximize efficiency and reduce liquidation among key customers.Communicates effectively with all groups of people, highly adaptable, influences and motivates direction without explicit authority.Demonstrates servant leadership by prioritizing team members’ and customers’ needs, actively listening to feedback, and leading by example with a focus on collaboration, trust-building and fostering a supportive work environment.

Education

• The University of Alabama

  Bachelor of Arts, Communications; Telecommunications and Film

  2003 — 2007

• The University of Alabama

  Communications, Communications & Political Science

  2003 — 2007

Skills

• Event Management
• Sales
• Public Relations
• Social Media
• Television
• Marketing
• Public Speaking
• Direct Sales
• Innovative Thinking
• Social Media Marketing
• Special Events
• Account Management
• Corporate Branding
• Email Marketing
• Advertising
• Marketing Communications
• Facebook
• Fundraising
• Marketing Strategy