Jennifer Dacosta Hlavacek

WORK HISTORY

EDUCATION

SKILLS

ABOUT JENNIFER DACOSTA HLAVACEK

I am a strategic and creative marketing professional with a record in building brands that increase awareness, preference and loyalty. I am passionate for the patient and a leader who is bold, inventive and believes in a “people-first” mentality. I hold myself accountable for not accepting status quo and challenge teams to think differently, so that we can bring therapies to the patient faster. I have extensive experience in consumer and professional channels, branding, message strategy and digital marketing among complex global companies in medical device and pharmaceutical industries. Additionally, I possess many core competencies that drive results including:Strategic Planning, Brand Strategy, Positioning, Segmentation, Integrated Marketing and Communications, Multi-Channel Marketing Strategy, Product Marketing, Digital Marketing, Advertising, Product Launch, Thought Leadership, Market Research and Analysis, Value Proposition Development, Brand Integration, Brand Acquisition, Event Marketing, Product Website Development and Maintenance, Tactical Plan Development and Execution, Cross-Functional Team Leadership, Email Marketing, Measurement & OptimizationSpecialties:Prostate Oncology, Urology, Benign Prostate Hyperplasia, Disposable Devices, Capital Equipment