Jennifer Saul

About Jennifer Saul

I specialize in building and scaling omnichannel brands, driving product innovation and brand positioning for leading beauty & wellness companies, including Alo Yoga, BeautyCounter, DermStore, C\'est Moi Beauty and Personal Day (launched October 2024). With expertise in DTC, Amazon, and retail expansion, I excel in launching and scaling products across all channels. Whether supporting established brands or emerging ventures, I bring a strategic, results-driven approach to innovation, building brands and fresh products from concept to launch and ultimately to acquisition. Passionate about startup and high-growth environments, I navigate challenges, implement scalable processes, and lead teams to success.

Experience

1. Director of Beauty & Wellness

   ALO

   Jun 2025 — Present · Beverly Hills, CA, US

Education

• Interlochen Center for the Arts

  Dance

• University of Arizona

  BFA, Ballet, Business

Skills

• Public Relations
• Account Management
• Branding & Identity
• Online Advertising
• Skin Care
• Advertising
• Supply Chain Management
• Product Development
• Retail
• Direct Marketing
• Project Management
• Beauty
• Budgeting
• Brand Developement
• Copywriting
• Strategy
• E-Commerce
• Promotions
• Sales
• Consumer Products
• Creative Development
• Brand Development
• Operations Management
• Personal Care
• Marketing Management
• Email Marketing
• Fragrance
• New Business Development
• Digital Marketing
• Marketing
• Brand Management
• Packaging
• Marketing Strategy
• Product Marketing
• Merchandising
• Social Networking
• Online Marketing
• Web Analytics
• Strategic Planning
• Integrated Marketing