Jennifer Roda
Senior National Account Manager @Trinchero Family Estates
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WORK HISTORY
Senior National Account Manager @Trinchero Family Estates
EDUCATION
Saint Mary's College of California
Master's degree
ABOUT JENNIFER RODA
As a sales management leader, I employ an integrated approach that includes strategic planning, effective communications, market/consumer trend analysis, and purposeful partnerships to grow business while meeting my clients’ needs. I am a chameleon, easily navigating roles that require different skill sets. I am comfortable moving from a meeting with a winery principal, into a sales meeting alongside a sales rep at a local account, to a pricing meeting with our senior management. With a passion and commitment to helping my teams develop, I lead by example, helping each individual grow professionally so that they can be successful and serve our clients well. Consider the following strengths: Sales Management Leadership Strategic Marketing Extensive Product Knowledge Client Relationship Management A few significant achievements and recognitions to note: Outpaced targets and grew Joel Gott Wines in San Francisco by 21% in 2014 and 22% in 2015. Boosted sales of Seaglass Wines by 13%, Import Portfolio by 7.5%, and Napa Cellars 5.7%. Increased Luxury wine portfolio by 10% in 2014 and 2015. Grew Trinchero Napa Valley single vineyard estate wines by 23% in 2015 and 24% in 2018.
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