Jennifer Liginski
Performance Marketing Manager
- Role
- Performance Marketing Manager at Renovation Brands
- Location
- Evanston, IL, US
- LinkedIn followers
- 500 followers
About Jennifer Liginski
Experienced Direct Marketer with 15+ years of experience and proven track record of consistently delivering positive results that meet overall business objectives. Key strengths include strong project management and communication skills.
Experience
Performance Marketing Manager
Sep 2024 — Present
As the Performance Marketing Manager at Renovation Brands, I lead the development and execution of data-driven marketing strategies to enhance brand visibility and drive customer acquisition. My role involves analyzing market trends and performance metrics to optimize campaigns across digital channels, including paid search, social media, and email marketing. I collaborate closely with cross-functional teams to align marketing initiatives with business goals, leveraging insights to refine targeting and messaging. By managing budgets effectively and utilizing analytics tools, I ensure that all campaigns deliver a strong return on investment. My commitment to continuous improvement and innovation supports Renovation Brands\' mission to provide exceptional home renovation solutions while fostering customer loyalty and engagement.
Skills
- Email Marketing
- Marketing Strategy
- Ppc
- Digital Marketing
- Online Advertising
- Online Marketing
- Sem
- Lead Generation
- Strategic Planning
- B2b
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