Jennifer Lawrence
Digital Marketing Strategist & Research Analyst @Verve Systems Pvt Ltd
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WORK HISTORY
Digital Marketing Strategist & Research Analyst @Verve Systems Pvt Ltd
New York, NY, US
Directly reported to Head of the Marketing.• Analyze business goals and develop strategic internet marketing plan.• Develop personas for target audiences.• Conducted research on markets, competitors and social media trends in comparable markets to determine digital media strategies and measurable campaign goals.• Developed and managed social media marketing/content strategy to increase brand awareness, website traffic, event attendance, and sales• Advise and recommend strategy for use of keywords• Develop results oriented campaigns.• Optimized and managed search and dispaly ad campaigns• Optimized and managed socia media campaigns (Facebook and other Social Media Network)• Managed and optimized Email and SMS marketing campaigns• Developed content strategy for website, social media as well as blog• Wrote quality content for website, events, blogs, case studies as well as landing page advertisements.• Analyze business trends and increased ROI by implementing new techniques.
EDUCATION
New York University
Master of Business Administration (MBA)
SKILLS
ABOUT JENNIFER LAWRENCE
Digital Marketing Manager at Verve Systems Pvt. Ltd. (Web and Mobile Application Development Company)
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