Jennifer Kaplan
Director at W2O Group
- Role
- Senior Group Director at Real Chemistry
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jennifer Kaplan
Nine years of experience in social and digital analytics helping brands improve business results by making smarter, data-driven decisions• Four years managing analyst teams and client relationships• Deep understanding of the social media space and related research tools including Social Listening Dashboards, such as Radian6 and Sysomos, Google Analytics, Trends and AdWords, Facebook Analytics, YouTube Insights, Nielsen @Plan and Nielsen NetRatings • Support Fortune 500 clients across a large range of verticals including CPG, Beauty, Retail and Entertainment
Experience
Senior Group Director
Apr 2025 — Present
Skills
- Social Media Marketing
- Data Analysis
- Digital Media
- Competitive Analysis
- Analytics
- Segmentation
- Digital Marketing
- Management
- Social Media Measurement
- Market Research
- Digital Strategy
- Customer Insight
- Online Research
- Online Advertising
- Marketing Research
- Web Analytics
- New Media
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