Jennifer Horvath
Vice President of Sales, Franco Sarto @Caleres, Inc.
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WORK HISTORY
Vice President of Sales, Franco Sarto @Caleres, Inc.
New York, NY, US
Hired into this role as Director of Sales and promoted to Vice President based on performance and leadership skills. Responsible for developing and executing comprehensive brand strategies, executing long-range financial plans for topline growth and increased profitability, and negotiating contracts and plans with external partners• Led strategies for substancial increase in brand profitability• Increased brand shipments and improved IMU • Pivoted brand strategy, driving increases in premium channel sales • Built digital/direct business through strategic Amazon, D2C, and owned.com growth• Launched upper-funnel marketing strategy, driving increased revenue, site visits, and new customer counts• Passionate about coaching and committed to fostering talent, I prioritize people development to drive both individual growth and team success
EDUCATION
Penn State University
Bachelor of Business Administration - BBA, Logistics, Materials, and Supply Chain Management
ABOUT JENNIFER HORVATH
I am a strategic leader with a track record of driving revenue and earnings growth through innovation and high-performance team management. Skilled in optimizing business performance, enhancing customer engagement, and expanding market reach, I deliver measurable results by leading cross-functional teams and identifying new opportunities for growth
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