Jennifer Ely
Salesforce Consultant @Chameleon Creative
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WORK HISTORY
Salesforce Consultant @Chameleon Creative
EDUCATION
St John Fisher Catholic College
High School
ABOUT JENNIFER ELY
At Homes by Strata, I serve as the Salesforce Delivery Manager, but my role extends far beyond the title.As the sole certified Salesforce professional in the company, I lead everything from administration and platform configuration to project delivery and end-user training. I work hands on across the full Salesforce lifecycle, creating automations, building dashboards, managing user access, and embedding complex processes directly into the CRM to improve business efficiency.My expertise spans Salesforce Lightning, CRM Analytics, and a growing suite of certifications, including Lightning Experience Rollout Specialist. I’ve played a key role in rolling out Salesforce solutions that drive time saving efficiencies and deliver a more seamless user experience for both staff and customers.I’m also deeply involved in developing and executing training strategies to support adoption and maximise the platform’s value across departments. By converting intricate workflows into simple, intuitive tools, I help teams work smarter and faster, aligning CRM improvements with broader business goals.I’m passionate about continuous learning, user empowerment, and using Salesforce as a catalyst for meaningful transformation.
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