Jennifer Costanza Shopkorn
Strategy Director @U.S. Census Bureau
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WORK HISTORY
Strategy Director @U.S. Census Bureau
First ever Strategy Director for the U.S. Census Bureau’s communications team- Responsible for developing and executing integrated, strategic communications plans that deliver audience-based communications, collateral and tactics- Lead a team of account managers serving internal customers to produce more targeted, holistic plans that elevate the agency’s profile- Co-lead initiative to transform the culture, process and services of the Census Bureau’s communications team- Continue to lead the Trust & Safety Team fighting misinformation, disinformation and reputational threats- Continue to run the agency’s Crisis Communications Team- Pioneered a new agency-wide training program geared to make external and community engagements more strategic and audience focused. Designed the concept, wrote the training module, and facilitated the customized training courses with three colleagues.
EDUCATION
Boston University
Bachelor of Arts (B.A.), Biology with a specialization in marine science
University of Delaware
Master of Science (M.S.), Marine Biology and Biochemistry
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