Jennifer Lee

Associate Director, Ww Medical Hematology, Medical Communications @Bristol Myers Squibb

Madison, NJ, US

Led the medical communications strategy and tactical execution for Reblozyl in myelodysplastic syndromes (MDS), shaping integrated objectives across publications (clinical, translational, HEOR), reactive content (slide decks, FAQs), omnichannel initiatives, and industry-led satellite symposia to drive scientific alignment and launch readiness• Championed the development of clinical & HEOR abstracts/manuscripts, collaborating cross-functionally to drive encores to local congresses; ensured compliance/quality through expertise in publication standards and best practices• Spearheaded the restructuring of MDS reactive content to enhance the field resource library; established a centralized MDS priority guide as a one-stop resource for MSLs, and created data slide decks and Q&A tools - pioneering a scalable model that empowered field teams and elevated scientific engagement• Executed a high-impact industry-led satellite symposium with over 1300+ live and virtual attendees, demonstrating the ability to engage with key opinion leaders and drive knowledge dissemination. Pre- and post- knowledge metrics increased from 35% to 75% respectively.• Led quarterly medical communications workshops, proactively addressing evidence gaps, subanalyses opportunities, and educational strategies—enabling effective tactical/budget planning and contributing to successful product launches• Reviewed medical information escalation requests to address complex HCP data queries; collaborated with the Medical Information team to identify and update SRDs in response to new data disclosures at congresses• Pioneered innovative approaches in medical communications by attending ISMPP to deepen expertise in standards and AI integration. Led implementation of learnings through innovative AI sprints, resulting in the successful development of a de-novo Q&A. • Oversaw budget and resource prioritization, aligning strategic initiatives with cross-functional needs to maximize impact and efficiency

Massachusetts College of Pharmacy and Health Sciences

Master of Business Administration - MBA, Business Administration and Management, General

Massachusetts College of Pharmacy and Health Sciences

Minor, Business Administration and Management, General

Massachusetts College of Pharmacy and Health Sciences

Doctor of Pharmacy (Pharm.D.), Pharmacy