Jennifer Burpoe

Experience

1. Sr Manager, Loyalty Partnership Marketing at Marriott International

   Marriott International

   Feb 2023 — Present · MD, US

   Act as the primary point of contact for designated partnerships, representing the project\'s needs, goals, and outcomes to external marketing collaborators, creative agencies, and internal stakeholders. Additionally, lead certain meetings and oversee follow-up actions- Provide support in crafting annual marketing strategies through business reviews, analysis, and strategic recommendations- Collaborate with cross-functional team members to steer the execution of marketing plans across various channels for all owned partnerships and products- Monitor marketing performance and offer suggestions for future enhancements to ongoing marketing efforts- Effectively manage project timelines, crucial deliverable dates, and overall processes to ensure punctual delivery in alignment with expectations, including launch dates, promotional offers, seasonally relevant periods, and marketing calendars- Partner closely with Enterprise Partnerships teams to deliver top-quality products and value to members, while keeping business objectives in focus- Serve as the daily point of contact for designated partners- Foster and sustain effective relationships with internal and external stakeholders throughout the organization- Produce accurate and timely results in the form of reports, presentations, and more- Keep stakeholders informed about key initiative successes and opportunities, address concerns, and solicit feedback- Key internal stakeholders include Global Enterprise Partnerships, Multi-Channel Orchestration, Continent Marketing teams, Insights, Strategy, Analytics, Digital, Loyalty, Global Operations, Brand Management, and Marketing- Key external stakeholders include creative agencies and partner marketing teams- Clearly and persuasively communicate concepts that are easy to understand at all leadership levels.

Education

• East Carolina University

  Bachelor of Applied Science (B.A.Sc.), Public Relations

  2008 — 2012

Skills

• Strategic Communications
• Customer Service
• Event Planning
• Microsoft Office
• Sales
• Publicity
• Social Networking
• Public Relations
• Media Relations
• Research
• Facebook
• Marketing
• Public Speaking
• Social Media
• Leadership
• Press Releases