Jennifer Bentz

Chief Marketing Officer @Utz Brands, Inc.

Chicago, IL, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2023 — Present

Chief Marketing Officer @Utz Brands, Inc.

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Leading an organization of Marketing, Consumer Insights & Analytics, and Innovation professionals to infuse a deep understanding of our consumers, customers, & the marketplace to drive profitable brand growth; enabled by digital transformation.

EDUCATION

1991

Indiana University Bloomington

Bachelor of Science - BS, Marketing; Minor in Sociology

SKILLS

Product DevelopmentCategory InsightsAc NielsenCustomer MarketingAdvertising ResearchShopper MarketingFocus GroupsConsumer InsightBusiness InsightsNielsenIntegrated MarketingGroceryInsight GenerationFmcgBrand EquitySegmentationStrategyP&L ManagementIriSpectraMarket ResearchPricing StrategyCustomer InsightCompetitive AnalysisTrade MarketingConsumer ProductsPricingBrand ArchitectureQuantitative ResearchMarketing ResearchBrand ManagementCross-Functional Team LeadershipCompetitive IntelligenceCategorizationMarketing StrategyAnalyticsProduct InnovationConsumer Behaviour

ABOUT JENNIFER BENTZ

Experienced CPG leader with a demonstrated track record of driving profitable growth in…

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