Jennifer Baranoff

Jennifer Baranoff

Director of UX Research | ex-Google, Spotify, frog

Role
Director of Ux Research at Macy's
Location
New York, NY, US
LinkedIn followers
500 followers

About Jennifer Baranoff

User Research Leader with an MBA, design thinking background, and track record for…

Experience

  1. Director of Ux Research

    Macy's

    Nov 2022 — Present · New York, NY, US

    Led the UX research team across ~50 pods for the entire portfolio of products (web, app, in-store and omnichannel experiences) for Macy\'s and Bloomingdale\'s.Our product portfolio spans the digital shopping funnel (home, search, PDP, bag, checkout, payments, delivery & fulfillment, account, etc), personalization, loyalty programs, marketplaces, registry, internal tools, and in-store technology.

Education

  • Quantic School of Business and Technology

    Master's of Business Administration

  • Universidade da Madeira

    Master's degree

  • Carnegie Mellon University

    Master's degree

  • University of California, Berkeley

    BA

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