Jennifer Baranoff
Director of Ux Research @Macy's
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WORK HISTORY
Director of Ux Research @Macy's
New York, NY, US
Led the UX research team across ~50 pods for the entire portfolio of products (web, app, in-store and omnichannel experiences) for Macy\'s and Bloomingdale\'s.Our product portfolio spans the digital shopping funnel (home, search, PDP, bag, checkout, payments, delivery & fulfillment, account, etc), personalization, loyalty programs, marketplaces, registry, internal tools, and in-store technology.
EDUCATION
University of California, Berkeley
BA
Quantic School of Business and Technology
Master's of Business Administration
Universidade da Madeira
Master's degree
Carnegie Mellon University
Master's degree
SKILLS
ABOUT JENNIFER BARANOFF
User Research Leader with an MBA, design thinking background, and track record for…
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