Jennie Tucker
Plug-in Head of Marketing Marketing Director Hospitality Specialist @Orvik
Signup · Get unlimited contacts
WORK HISTORY
Plug-in Head of Marketing Marketing Director Hospitality Specialist @Orvik
Nottingham, GB
I step in as a trusted marketing lead, whether as a plug-in Head of Marketing or an extension of the team, to drive brand growth, marketing strategies, and impactful campaigns. From high-level strategy to hands-on execution, I help hospitality brands refine their identity, engage their audience, and achieve results. I work closely with Executive and Senior Leadership Teams, supporting business growth and high-level decision-making while ensuring marketing efforts align with wider company objectives.Current Clients- Laine Pubs & Brewery- Lantana- Magnify MarketingPrevious Clients & Key Projects:Parogon Group (Dec 2023 - Jan 2025)- Worked closely with the Executive and Senior Leadership Teams, contributing to strategic decision-making and supporting the company’s growth- Served as plug-in Head of Marketing for a year, developing and overseeing the marketing strategy and budget to align with business objectives- Led the Willow brand refresh, ensuring consistency and a stronger market position- Delivered investment launches, driving awareness and sales for new openings- Mentored and developed the in-house marketing team.Barkby Pubs (March 2023 - December 2023)- Conducted a full marketing audit to uncover opportunities and strengthen brand positioning- Led a brand refresh across multiple pubs, ensuring consistency and differentiation- Launched a new website, introduced CRM systems, developed gifting initiatives, and implemented community-driven programs.Chasing the Stigma (March 2023)- Designed a communications strategy and workshop in collaboration with NHS Westminster for the Hub of Hope initiative.Admiral Taverns, Proper Pubs (January 2023 - March 2023)- Developed a digital roadmap and copywriting for website and platform- Mentored and embedded a new marketing manager into the business- Built the marketing strategy, annual plan, and budget to align with brand goals and long-term vision.
EDUCATION
Nottingham Trent University
CIM Professional Diploma in Marketing, Marketing
The University of Sheffield
Bachelor of Arts, English Literature and Philosophy
ABOUT JENNIE TUCKER
I step in as a plug-in Head of Marketing, helping hospitality brands grow, evolve, and deliver results. Whether leading a full marketing function or embedding into a team for key projects, I bring strategy, structure, and a hands-on approach to make things happen. I have been in the hospitality industry for over 15 years, and my experience spans restaurants, pubs, and bars, from fully managed groups, operator managed to leased and tenanted models. I know how to cut through the noise, build brands that connect with customers, and create marketing that works—without the corporate jargon or wasted spend. From brand positioning and launches to digital, communications, and loyalty, I focus on what drives growth and impact, helping businesses stand out in a competitive market while staying true to their identity. Hospitality is built on people, and I thrive on working with teams who care about what they do. I’ve built a career doing what I love; working with great people, in an industry that never stands still, delivering work that makes a difference.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.