Jenna Cardellicchio
Manager, Email Operations at Relias
- Role
- Manager, Email Operations at Relias
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Jenna Cardellicchio
Experienced Email Marketing Manager with a demonstrated history of working in the e-learning and healthcare solutions industry. Skilled in Pardot and Salesforce, Marketing Operations, Process Optimization, and B2B Email Marketing.
Experience
Manager, Email Operations
May 2023 — Present
Manage and optimize email performance to achieve business goals and KPIs - Ensure compliance with email marketing regulations and best practices (CAN-SPAM, GDPR, etc.)- Ensure all designed creative meets established branding standards- Stay up to date with the latest email marketing trends, best practices, and technologies- Collaborate with cross-functional teams to ensure seamless execution of email campaigns- Manage our prospect and customer database and ensure data accuracy, including segmentation for targeted campaigns- Develop and/or implement AB testing strategies for email creative, applying learnings to future campaigns- Analyze email performance and report to business stakeholders as needed- Manage the email marketing team and oversee the execution of all email campaigns - Provide training for new and existing members of the Email Operations Team - Provide ongoing training on new procedures and provide support to existing staff
Education
Instituto Lorenzo de’ Medici
Sociology
2013 — 2013
North Carolina State University
Bachelor of Arts (BA), Communication - Public Relations
2011 — 2015
Skills
- Marketo
- Email Marketing
- Research
- Microsoft Office
- Impromed Infinity Software
- Teamwork
- Social Networking
- Tumblr
- Time Management
- Photoshop
- Customer Service
- Salesforce.com
- Sales Research
- Staff Scheduling
- Data Entry
- Microsoft Word
- Client Relations
- Account Management
- Mailers
- Social Media
- Webex
- Powerpoint
- Microsoft Excel
- Windows
- Marketing
- English
- Public Speaking
- Leadership
- Microsoft Powerpoint
- Webinar Management
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