Jenna Lee Scanlan
Marketing, Pampered Chef - a Berkshire Hathaway Company
- Role
- Marketing at Pampered Chef
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
Experience
Marketing
Jul 2017 — Present · Addison, IL, US
Develop seasonal go to market plans including market research, positioning, messaging, and content strategy• Create and manage detailed project plans partnering cross-functionally with teams to execute on time and within budget• Establish success measures for programs, and analyze program results – optimizing campaigns based on performance • Increased focus on field acquisition strategy as part of a team dedicated to this initiative • Worked with consultants to identify compelling stories to market in channels such as.com, social, digital advertising, print and internal communication vehicles • Developed new intake process for consultant communications working with various departments to streamline and improve process
Skills
- Digital Strategy
- Customer Insight
- Marketing
- Online Advertising
- Brand Development
- Digital Marketing
- Relationship Marketing
- Interactive Marketing
- Account Management
- Social Media Marketing
- Direct Marketing
- Marketing Communications
- Creative Strategy
- Strategy
- Integrated Marketing
- Marketing Strategy
- Social Media
- Advertising
- Interactive Advertising
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