Jennifer Longtin

About Jennifer Longtin

I am a mission-driven marketing executive with 20+ years of experience and a proven track record of building brand and revenue. I am passionate about building relationships with thought leaders and influencers, as well as highlighting the diversity in communities that use company products. I thrive in work environments focused on growth and change. I\'ve launched media and marketing departments at HouseValues & RealSelf. Both were named fastest-growing private companies in WA for multiple years. I have also helped SMBs grow using similar tactics at a scale that fit their budgets. Most recently, I grew PURE Juicer revenue by 300% in less than two years. I relied on communication, interpersonal skills, and stakeholder buy-in of KPIs to achieve these goals. I also had the opportunity to build relationships with experts, celebrities, and thought leaders who are creating positive change in the health and wellness industry. Experience with strategic planning and tactical execution. Specialties: Start-ups, budgeting, B2B and B2C marketing. Strategic marketing planning, demand generation, video production, online video marketing, thought leadership, content marketing, analysis, digital advertising, TV, affiliate programs, collaborations, content planning, product launches, project management, optimization, and stakeholder management.

Experience

1. Chief Marketing Officer

   Pure Juicer

   Jan 2023 — Present · Seattle, WA, US

   Plan, implement, and manage marketing & sales strategy. Contribute to the overall growth of the company.

Education

• Michigan State University

  BS, Physiology, Minor in Chemistry