Jen Blackwell
Product Marketing Professional | Go-to-Market Strategy | Positioning & Messaging | Revenue Growth | B2B SaaS | Product Launch | Asset Lifecycle Management
- Role
- Product Marketing Manager, Owner & Public Sector at Trimble Inc.
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Jen Blackwell
I’m a Product Marketing Director with 15 years of experience leading go-to-market strategy, positioning, and product launches across B2B SaaS, EdTech, and cybersecurity.I’ve helped global organizations grow multimillion-dollar portfolios by turning complex technology into stories that resonate with enterprise and government buyers — driving measurable results like double-digit revenue growth, stronger customer adoption, and market share expansion.My background blends business strategy, creative storytelling, and data-driven decision-making. Whether building buyer personas, guiding product launches, or enabling sales teams, I focus on clarity, alignment, and outcomes that scale.I’m also a former U.S. Army intelligence analyst, which shaped how I approach leadership: grounded in discipline, adaptability, and collaboration. Today, I apply those same principles to develop high-performing teams, launch differentiated products, and elevate brand trust in competitive markets.
Experience
Product Marketing Manager, Owner & Public Sector
Jan 2026 — Present · Portland, OR, US
Responsible for developing and executing go-to-market strategy, market insights, messaging and positioning, and sales enablement for the Trimble Unity asset lifecycle management solution, which provides centralized, GIS-centric data and connected workflows to help owners improve outcomes and reduce asset ownership costs across the lifecycle.
Education
University of Phoenix
Bachelor of Arts - BA, eCommerce
University of Phoenix
MBA, Business Administration and Management, General
University of Oregon Applied Information Management Master's Degree Program
Master of Science (M.S.), Applied Information Management
Skills
- Market Research
- Program Management
- Operations Management
- Social Media Marketing
- Project Planning
- Business Strategy
- Management
- Marketing
- Online Advertising
- Project Management
- Integrated Marketing
- Online Marketing
- Cross-Functional Team Leadership
- Marketing Strategy
- Strategy
- E-Commerce
- SEO
- Leadership
- Direct Marketing
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