Jenifer Jaber

Regional Sales Director Ca @East Imperial - Premium Tonic Waters & Mixers

US

Devised and executed tailored sales strategies aligning customer requirements with organizational goals.• Conducted in-depth market analysis, competitor assessments, and customer feedback to pinpoint growth opportunities.• Elevated brand recognition in target markets by crafting impactful campaigns in collaboration with marketing teams.• Identified new business prospects through active participation in networking events, industry conferences, and strategic cold-calling initiatives.• Achieved 146% growth in volume and 166% increase in accounts sold.• Increased sales 250% for a specific flavor by developing a highly successful on-premise program.• Led strategic development and execution of the annual sales plan, operating at multiple levels, including market, channel, and key customer segments while fostering robust sales growth across all distribution channels within the region.• Established a comprehensive regional pricing strategy and programming, including crafting combinations and distributor incentive plans in collaboration with local distributors.

University of San Francisco

Business Administration and Management, General