Jeni H.
Director of CRM @ Nuts.com | Engagement Marketing
- Role
- Director of Crm at Nuts.com
- Location
- Asbury Park, NJ, US
- LinkedIn followers
- 500 followers
About Jeni H.
As the Director of Retention Marketing at Bare Necessities, I lead the strategy and execution of email, SMS, and loyalty programs to increase customer lifetime value, repeat purchases, and referrals. I have experience leveraging Cheetah, Listrak and Klaviyo to create personalized and relevant messages that resonate with our audience and drive conversions.I have over six years of experience in email marketing and social media, with a data-driven and customer-centric approach. I have successfully developed and implemented email and social media campaigns (paid and organic) for Bare Necessities, based on customer segmentation, behavior, and feedback. I have also collaborated with cross-functional teams, including marketing, e-commerce, creative, merchandising, and IT/Web development, to achieve business and customer growth objectives. I am passionate about creating engaging and memorable experiences for our customers, and enhancing our brand reputation and loyalty.
Experience
Director of Crm
Nov 2023 — Present
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