Jen Hoch

Sr Specialist, Creative Marketing & Design @Geotab

Definity invests in multi-channel operations to provide our fellow Canadians with optimal insurance coverage options for their homes, vehicles, farms, pets, and businesses.At Definity, I’ve spearheaded integrated marketing campaigns that resonate across digital, print, and internal channels. From collaborating with teams to developing creative strategies, I’ve led initiatives that enhance our brand visibility and customer engagement. Key achievements include: • Leading creative campaigns for diverse audiences, including brokers, clients, and employees. • Aligning creative concepts with broader business objectives, ensuring brand consistency. • Mentoring peers and facilitating collaborative, results-driven environments. • Partnering with external agencies and internal stakeholders to deliver high-quality, on-brand creative across platforms.