Jennifer C.

About Jennifer C.

With more than 20 years of experience as a marketing and communications professional, I…

Experience

1. Marketing Manager

   Krieghoff International

   Oct 2025 — Present · Ottsville, PA, US

   Lead U.S. marketing and communications for Krieghoff International, overseeing strategy, advertising, and sponsored team management for one of the most respected names in fine sporting arms. Responsible for brand storytelling, athlete relations, press communications, and event presence across clay target and hunting disciplines. Manage social media strategy, content development, website updates, and creative assets while strengthening visibility through print, digital, and event initiatives.Develop and execute U.S. marketing and communications strategies aligned with company objectivesManage Team Krieghoff sponsored shooters, including contracts, communications, performance tracking, and promotional supportOversee athlete relations to highlight achievements and strengthen brand alignment across competitive disciplinesPlan and execute clay target events, tradeshows, and brand activations across Trap, Skeet, Sporting Clays, Hunting, and Olympic ShootingDevelop and distribute press releases, product announcements, and media communicationsManage advertising strategy, placements, creative development, and partnerships with media outlets and content creatorsOversee social media channels, including content planning, calendar management, and engagement trackingManage website content, digital asset organization. and media libraryCollaborate with internal teams, vendors, and partners to ensure timely execution of marketing programs and deliverables

Education

• The Cittone Institute

  Certificate, Office Automation

  1993 — 1994