Jennifer Ballard
B2B Marketing Manager | Certified Digital Marketing Strategist | Content Marketing | Event Marketing & Planning | Specializing in the Training & Development Industry | Dance Fitness Instructor
- Role
- Marketing Manager and Strategist at Office Dynamics International
- Location
- Henderson, NV, US
- LinkedIn followers
- 500 followers
About Jennifer Ballard
I’m a content-focused marketing manager with deep experience building and executing integrated content, email, SEO, and launch campaigns, most recently for event-based B2B education and training companies. I bring a strategic mindset to content marketing while staying highly execution-oriented — developing editorial direction, managing content operations, collaborating cross-functionally, and ensuring campaigns deliver measurable business results.I’ve supported and led content-driven initiatives that powered the majority of company revenue, scaled event attendance, and launched new products and brands. I’m especially strong at bringing structure, clarity, and momentum to complex marketing initiatives.Let\'s Connect!Working Genius: Invention, EnablementClifton Strengths: Learner, Input, Strategic, Intellection, AchieverMyers Briggs: ANFJSpecialties: Marketing | Content Marketing | Strategic Marketing | Email Marketing | MarCom | Marketing Communications | Podcast Advertising | Affiliate Marketing | Editing | Event Marketing | Event Planning | Project Management | Dance | Fitness Instructor
Experience
Marketing Manager and Strategist
Feb 2025 — Present · Las Vegas, NV, US
Lead content-driven marketing strategy for two brands, overseeing launches, content operations, events, and team execution. Promoted within one month to assume responsibility for an additional business line. Manage 9 product launches annually, monthly webinars, and a 500-person conference.
Education
University of Southern California
BA, International Relations & Japanese Studies (Double Major)
1987 — 1990
University of California, Irvine - The Paul Merage School of Business
MBA, Marketing
1993 — 1996
Waseda University
Certificate of Japanese Studies, International Studies
1988 — 1989
Skills
- Marketing
- Marketing Communications
- Public Relations
- Event Planning
- Copywriting
- Account Management
- Fundraising
- Social Media Marketing
- Email Marketing
- Lead Generation
- Advertising
- Writing
- Project Management
- Sales
- Sales Rep Training
- Teaching
- Training
- Education
- Logistics
- Export
- Proposal Writing
- Rfp
- Japan
- Asia
- Pacific Rim
- Editing
- Creativity
- Marketing Event Planning
- Trade Shows
- International
- International Marketing
- Global Marketing
- Export-Import
- International Business
- Paper Craft
- Microsoft Office
- Microsoft Word
- Microsoft Excel
- Communication
- Presentations
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