Jenaye Jackson

About Jenaye Jackson

Most marketing managers can build a campaign. I build the systems that make campaigns work.I am a Marketing Manager and MarTech Specialist with 8+ years of experience across publishing, media, enterprise B2B, and life sciences. I specialize in leveraging marketing strategy and technical execution, walking out of a strategy meeting and immediately building the automation, workflow, or template to bring it to life.I have managed enterprise-scale CRM and lifecycle programs across Eloqua, Salesforce Marketing Cloud, and HubSpot, driving measurable results. I don\'t just strategize and hand off. I write the HTML, troubleshoot the integration, build the dashboard, and own the outcome.#MarketingAutomation #CRMMarketing #LifecycleMarketing #MarTech #EmailMarketing #B2BMarketing

Experience

1. Marketing Manager

   McGraw Hill

   Oct 2025 — Present

   Support go-to-market strategy execution across multiple product teams, managing marketing deliverables and sales enablement initiatives to maintain business continuity and campaign momentum.• Create and manage sales enablement collateral including product flyers, presentations, and customer-facing guides, ensuring materials align with product positioning and support sales team adoption efforts.• Coordinate content development and deployment across multiple channels, including newsletters, blog posts, web promotions, and Adobe Experience Manager, to support product launches and customer retention initiatives.• Maintain product documentation and platform updates in Salesforce Lightning and Adobe Experience Manager, ensuring data accuracy and content alignment to support sales operations and customer inquiry management.• Provide cross-functional campaign support, managing timelines and deliverables for product feature announcements and coordinating with internal teams to execute marketing initiatives across email, social, and web channels.

Education

• New York University

  Bachelor of Arts (B.A.), Social and Cultural Analysis

  2010 — 2014

Skills

• Public Relations
• Facebook
• Wordpress
• Powerpoint
• Microsoft Excel
• Microsoft Office
• Event Planning
• Social Media
• Community Outreach
• Blogging
• Leadership
• Microsoft Word
• Administrative Work
• Flyer/Poster Design
• Advertising